News
H'wood Engages Comic Book Event
June 21, 2008 – San Diego’s big comic book afficianados convention is now firmly on Hollywood’s calendar, reinforced when a well-received presentation of no-star epic 300 became a blockbuster, in part from a Comic-Con International appearance, according to a New York Times article.
The event draws 125,000 persons, versus 45,000 for the Sundance Film Festival.
Summit Entertainment, meanwhile, will use Los Angeles as a jumping-off point for cars and drivers transporting 20 stars and filmmakers from four coming movies: Twilight, Sex Drive, Knowing and Push.
David Glanzer, who is spokesman for the event, says, “You have to speak to the fans, and not just market to them.”
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www.nytimes.com/2008/06/21/movies/21comi.html